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3 West 51st Street
New York, NY, 10019

(212) 871-8758



Welcome to Columbia Midtown Florist Blog Section. Here is where you'll find a monthly topic in relation to floral arrangements, tips, and advice on how to enhance your home with a great floral arrangement.

Valentine’s Day Flowers

Tara Bajakian

Have you ever wondered why people give flowers to their loved ones, and on Valentine’s Day in particular? Giving flowers on Cupid’s day has been a tradition that started back in the Victorian times when suitors would use flowers to send coded messages to their lovers. Roses are undoubtedly the most popular choice of flower to send on Valentine’s Day, folklore says that sending ten roses means ‘you are perfect’, a dozen roses sent ‘be mine’ and for those who push the boat out and buy two dozen roses are saying ‘forever yours’. It is also believed by many that roses sent without their thorns and leaves say ‘there is nothing to hope or fear’ while a rose given with its thorns removed, but still with its leaves say ‘I am no longer afraid to reveal my feelings; I live in hope.’

Floriography — speaking in the language of flowers — flourished in the Middle Ages when courtship was severely prohibited. How lovers communicate for weeks or even months through flowers alone is just unbelievable! While we are one SMS or e-mail away today, we still speak the language of flowers. While flowers can be given year round, sending a dozen or two during February is extra special as it is paired with the thought of eternal love, similar to the life St. Valentine has lived.

True to the tradition of Valentine’s Day, Columbia Midtown Florist offers a wide range of unique floral bouquets to celebrate your romance. To view our wonderful selection of roses please visit

Our midtown flower store is located at 3 West 51st street in Rockefeller Center. We deliver flowers in Manhattan the same or next day. We encourage you to place your order ahead of Valentine’s Day for prompt delivery. Call 212.245.8058 for assistance with your questions or order.

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Columbia Midtown Florist | 3 West 51st. Street, New York, United States, NY, 10019 | Phone: (212)-871-8758